Great advice for creating HTML emails
December 19th, 2009
We still recommend plain-text newsletters. But if you are sending HTML newsletters, you will find a ton of useful advice for creating "rock solid" HTML email in this article:
http://24ways.org/2009/rock-solid-html-emails
Some quotes from the article (be sure to read the comments as well):
"Building an email is not like building for the web. "
"You need to test your designs regularly. Just because a template looks nice in Hotmail now, doesn’t mean it will next week."
"Just remember that pixel perfection in all email clients is a pipe dream."